As the Switch nears the end of its lifecycle, gamers are nervously anticipating the announcement of the so-called “Switch 2”. Fans are holding back on big purchases, seeing Nintendo’s revenue sink 17% YoY down to ¥276.7B for fiscal Q2 2024. Nintendo has been tiding fans over with transmedia strategies and legacy building such as the … [Read more…]
Arunachal’s Wushu Players Unable to Travel to China for Asian Games In a disappointing turn of events for the promising wushu athletes of Arunachal Pradesh, their dreams of representing India at the 2023 Asian Games in Hangzhou, China, have been dashed due to visa complications. These talented athletes, who have dedicated years to honing their … [Read more…]
2024 has been a massive year for mobile game developer Supercell, with the launch of its latest title Squad Busters putting a button on close to a decade of significant expansions and focused advertising campaigns. This is a massive company, with Supercell stock skyrocketing ever since its acquisition by conglomerate Tencent for $8.6B in 2016 … [Read more…]
India’s recent success in equestrian dressage at the Asian Games in Hangzhou, China where we received gold in the team event (Hriday Chheda, Anush Agarwalla, Divyakriti Singh, Sudipti Hajela) and individual event bronze (Anush Agarwalla) is a notable achievement, given that it is the country’s first ever gold medal in the event. There are a number … [Read more…]
Dragon Age is one of the most consistently praised Western RPG series across its various entries, achieving both critical and commercial success for its publisher EA. The latest entry Dragon Age: The Veilguard therefore saw a mounting wave of anticipation leading up to its release, made more immense by the 10-year wait since the previous … [Read more…]
The National Basketball Association (NBA) has a rich history filled with iconic players who have left an indelible mark on the sport. From the skyhook of Kareem Abdul-Jabbar to the Showtime era led by Magic Johnson, the transcendent greatness of Michael Jordan, and the Mamba Mentality embodied by Kobe Bryant, the NBA has witnessed several … [Read more…]
Well into the 21st century, politicians are realizing the importance of online, decentralized media for reaching their voter base. While traditional media outlets like 24/7 news channels may boast about their historical legacy, their reputation has been damaged by “fake news” claims and exposés on inherent bias. Viewers now turn to specialized commentary channels online … [Read more…]
In the high-stakes world of Formula 1, where every millisecond matters and the quest for victory often pushes boundaries, there have been several controversial moments that have left an indelible mark on the sport’s history. “Crashgate” is one such incident that rocked the Formula 1 community, revealing a dark side of the sport that shocked … [Read more…]
Halloween has become a holiday on par with Christmas in terms of marketing potential, hyping up players, streamers, and viewers alike with a bevy of spook-themed new games and events. Across all forms from film to gaming to now even music, creative industries are leaning on Halloween to bolster their engagement in an increasingly crowded … [Read more…]
In a country where cricket reigns supreme, one sport has managed to carve a unique niche for itself and capture the hearts of millions. The Pro Kabaddi League (PKL) has become a force to be reckoned with in India’s sporting landscape. As the 10th season of PKL is set to commence this December 2nd, today’s … [Read more…]